Tips for Staging During the Holiday Season



As the wonderful holiday season fast approaches it is the time to consider how you are going to deal with staging. It’s magical to see sparkling light shows, but not so much when you are trying to buy a home for your family. Ultimately, your goal with staging for any time of the year is to create a clean and open atmosphere. This invites imagination from among your prospective buyers as they envision themselves living in the home they are touring. Discover ways that you accommodate the holiday season while maintaining the professional look that your clients and potential buyers want.

Strike the Staging Moment Right

When someone walks through a home during the holiday season for an open house, leave them with plenty of visual space. Open up the rooms by removing any holiday decor. However, you do want to capture some of the magic of the season. An effective solution for maintaining your budget is to stick with a single color scheme.

For example:

  • Use all white lights for strings of holiday lighting
  • Hang solid red bows on display outside of windows
  • Drape fresh greenery as garnish across mantles
  • Create wreaths from brown twigs or dried grapevines

These ideas are easy, cost-effective, and brilliant for achieving your overall goals.

Yay or Nay to Holiday Ornaments

Typically, you want to keep the ornaments to a minimum. After all, these glittery glass balls can be distracting and cause unexpected crashes to take place when buyers are touring a home. If you do choose to have a holiday tree with ornaments, go with a single color scheme. You also want the ornaments to complement the color of your decor. Also, look for ornaments made from a material that will not break easily and avoid any fragile glass ornaments.

Keep the Focus on the House

Now here are a few items to steer clear of. Slip any homemade or personalized ornaments and decorations out of sight before visitors arrive. Also stay away from inflatables, collections of dolls, or holiday displays, such as miniature town scenes. These clutter and distract the buyers as they look at the bigger picture of how they will fit in this space. As you consider other items, such as holiday treats or greeting cards, less is more in any case.

Make the Most of the Holidays

The holidays are a magical time of year when families are ready to make the most of a fabulous home buying opportunity. Contact me for additional tips in the real estate market and let me help you sell your home this holiday season.

How to Give Buyers Space to Imagine

Most people enjoy surrounding themselves with bright colors. Blues, purples, reds, and greens add personality to your home and bring you joy. They may set off your furniture or your favorite art. When you decorate your own home, you tend towards colors and styles that make you happy. However, as you’ve probably noticed even in your own family, different colors have different means for each person. While you might love that salmon pink wall, your potential buyer might not be able to get past the cat-food reference.

In addition to simple preference, an estimated ten percent or more of the population suffers from some form of color blindness, and most of them don’t even realize it. Two main kinds of color blindness exist: you’ve probably heard of the more common red/green color blindness, but a blue/yellow color blindness exists as well that confuses blue and yellow with violet. That means the gorgeous pale yellow you chose might look like a bright violet to them. If a buyer knows about their color blindness, they plan for it, but most sufferers have no idea, they’ve just always seen colors this way.

You don’t want to turn off a promising buyer because you chose colors that were too bright, or didn’t account for variations in color blindness. A lot of buyers may not actually be color blind, but instead, become blinded by your palette. If buyers can’t visualize the room with their belongings and their family, they won’t want to purchase the home.

The Solution: Go Neutral

In the past, real estate and staging professionals used to solve this problem by asking clients to paint their entire home white. While white will still work, you can also benefit from using one of the other modern neutral tones. These off-white and gray sophisticated palettes can compliment your existing furniture and architectural features. Paint manufacturers and interior designers are always trying new neutral tones by adding warm or cool undertones to whites and grays. Check out the latest palettes for your season and use them to keep some color, dimension, and depth to your walls without overpowering your potential buyers’ ability to picture the home the way they want it.

One long-lasting trend is to use some darker neutral on the walls balanced by bright white trim. This combination has a brightening effect around window and doors and evokes a warm response in many buyers. Make sure to check the trends in your area, since some regions will prefer one set of neutrals over another. In some areas, soft blues and greens work well for neutral tones.

Talk to your local real estate professional about the best painting choices for your property before investing in ten gallons of white.

Tips For Setting The Right Price For Your Home

If you’ve lived in your home for more than a couple years, chances are you’ve grown rather attached to it. Whether you’re selling your house because your family has outgrown it or your company has transferred you to another location, you’re probably attaching a lot of sentimental value to the price tag. Unfortunately, sentimental value does not translate into dollars and cents in today’s real estate market.

The emotions of prospective buyers will often play a role in their decision to make on offer on your house, but they’re probably not going to pay more than the market value for your property — unless there’s a bidding war situation going on. One of the best ways to determine a fair and reasonable asking price for your home is to have it appraised by an experienced real estate agent. Their appraisal will be based on objective data, such as the selling price of comparable homes in your area. The location and condition of your home will have a bearing on pricing your home effectively, as will the prevailing market conditions and other factors. Although online estimates can sometimes give you a ballpark figure of what your house may be worth, a local appraisal is more accurate

A common misconception among homeowners is that a $10,000 home improvement expenditure should justify a $10,000 increase in the selling price of a home. Although that concept may seem logical, it unfortunately doesn’t work that way in the real estate market. An updated kitchen, bathroom, or roof may make your house more appealing to prospective buyers and help it sell faster, but it probably won’t have a dollar-for-dollar impact on the price buyers would be willing to pay. Since each selling situation is unique, however, your local real estate agent is the best person to consult regarding a fair asking price for your home.

Avoiding Home Seller Mistakes

In addition to overpricing their home, another mistake home sellers make involves three related activities: decorating, staging, and attempting to create curb appeal. In spite of a homeowner’s best intentions, their decorating and home staging ideas may clash with those of the house-buying public. When you attempt to tackle home staging on your own, several things could go wrong.

  • You could either spend too much or too little on making repairs and sprucing up your home’s appearance.
  • You could spend your time and money upgrading inconsequential features of your home, while overlooking the real important changes that need to be made.

In either case, you’re missing the mark when it comes to maximizing the marketability of your home. That’s why it pays to take advantage of the knowledge, expertise, and objectivity of a professional real estate agent. Their recommendations on pricing and home staging will be based on experience, best practices, objective criteria, and current market conditions.